Building Materials Industry Specialists
Digital Excellence
Crafted For
Building Material Brands
The only digital marketing agency in Indonesia exclusively focused on building materials, housing, and architecture industries.
Trusted By Industry Leaders
Building Success Together
Our Expertise
Full-Spectrum Digital
Solutions
Social Media Management
We create industry-specific content systems designed for builders, architects, retailers, and homeowners. From visual design to monthly storytelling, we craft a social presence that educates, inspires, and converts—perfect for brands in tiles, paint, roofing, kitchenware, hardware, furniture, or property development.
Performance Advertising
We run precision-targeted ads across Google, Meta, YouTube, TikTok, and programmatic networks. Every campaign is optimized to generate qualified leads, push store visits, boost e-commerce sales, and build long-term demand for your product categories.
TikTok Live Commerce & Content Production
We produce fast-moving, trend-driven content and operate live commerce sessions that highlight product benefits in real time. Perfect for brands that want to win attention on the fastest-growing retail platform.
Influencer & KOL Marketing
We connect your brand with the right voices—architects, interior designers, home creators, lifestyle influencers, and renovation experts. Authentic endorsements that build credibility and drive purchasing intent.
Website & Mobile App Development
We build product catalog websites, contractor portals, distributor dashboards, and immersive brand experience platforms. Designed with clarity, performance, and easy-to-browse product information for B2C and B2B audiences.
Digital PR & Media Buying
Amplify your brand across top online publishers, advertorial placements, and niche industry media. We craft PR strategies that elevate brand authority and expand reach to professionals and homeowners.
China Media & Cross-Border Advertising
Tap into the massive Chinese market with specialized cross-border campaigns. From consumer targeting to distributor outreach, we activate your brand across China’s digital ecosystem with platforms tailored for B2B and B2C.
Retail & Distributor Digital Activation
We help retailers and wholesalers drive more traffic, leads, and product movement. Digital promo systems, targeted ads, partner store content, and sales funnel tracking—built to strengthen your distribution network.
Event Activation & Brand Experiences
We design and execute events that bring building-materials and housing brands to life. From in-store sales activations with trained SPGs to architect-focused seminars, contractor gatherings, large-scale exhibitions, and full brand showcases. Every event is produced to build trust, create engagement, and drive sales across homeowners, pros, and channel partners.
Why Choose Us
The Only Agency
Built for Your Industry
Unlike general digital agencies that spread thin across industries, Materia has spent a decade mastering the nuances of building materials marketing. We speak your language, understand your customers, and know what drives decisions in your market.
Industry-Focused Expertise
We exclusively serve building materials, housing, and architecture sectors. No generalists—only deep domain specialists who understand your market.
B2B & B2C Mastery
Whether reaching homeowners, contractors, architects, or distributors, we know how to craft messages that resonate at every level of the value chain
Proven Track Record
From Dulux to Nippon Paint, we have helped Indonesia’s leading building brands achieve measurable digital growth and market leadership.
End-to-End Solutions
From strategy to execution, content to community, we provide integrated solutions that eliminate the need for multiple agency relationships.
Testimonials
What Our Partners Say
Why Choose Us
Let's Build Something
Built for Your Industry
Partner with the digital marketing experts who know your industry inside and out. Let’s discuss how we can accelerate your brand’s growth.
hello@materia.id
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