Services – Materia

About materia

Complete Digital

Marketing Solutions

From strategy to execution, we provide end-to-end digital marketing services tailored specifically for building materials, housing, and architecture industries.

Social Media Management

We create industry-specific content systems designed for builders, architects, retailers, and homeowners. From visual design to monthly storytelling, we craft a social presence that educates, inspires, and converts—perfect for brands in tiles, paint, roofing, kitchenware, hardware, furniture, or property development.

Performance Advertising

We run precision-targeted ads across Google, Meta, YouTube, TikTok, and programmatic networks. Every campaign is optimized to generate qualified leads, push store visits, boost e-commerce sales, and build long-term demand for your product categories.

TikTok Live Commerce & Content Production

We produce fast-moving, trend-driven content and operate live commerce sessions that highlight product benefits in real time. Perfect for brands that want to win attention on the fastest-growing retail platform.

Influencer & KOL Marketing

We connect your brand with the right voices—architects, interior designers, home creators, lifestyle influencers, and renovation experts. Authentic endorsements that build credibility and drive purchasing intent.

Website & Mobile App Development

We build product catalog websites, contractor portals, distributor dashboards, and immersive brand experience platforms. Designed with clarity, performance, and easy-to-browse product information for B2C and B2B audiences.

Digital PR & Media Buying

Amplify your brand across top online publishers, advertorial placements, and niche industry media. We craft PR strategies that elevate brand authority and expand reach to professionals and homeowners.

China Media & Cross-Border Advertising

Tap into the massive Chinese market with specialized cross-border campaigns. From consumer targeting to distributor outreach, we activate your brand across China’s digital ecosystem with platforms tailored for B2B and B2C.

Retail & Distributor Digital Activation

We help retailers and wholesalers drive more traffic, leads, and product movement. Digital promo systems, targeted ads, partner store content, and sales funnel tracking—built to strengthen your distribution network.

Event Activation & Brand Experiences

We design and execute events that bring building-materials and housing brands to life. From in-store sales activations with trained SPGs to architect-focused seminars, contractor gatherings, large-scale exhibitions, and full brand showcases. Every event is produced to build trust, create engagement, and drive sales across homeowners, pros, and channel partners.